We were tired of watching our neighbors get played.
Published April 14, 2026 · NewHVACDeals Editorial
There's a reason HVAC is one of the most complained-about industries in Florida. It's the same reason your friend got a $28,000 quote for a system that should have cost $18,000. The same reason the guy in the marked van showed up with a “free estimate” and left three hours later with a signed financing contract.
The HVAC business was built for sales, not for homeowners. Every incentive in the old model pushes the contractor to maximize the size of your ticket and minimize the information you have. The longer they're in your living room, the bigger the number at the bottom of the quote.
“I've been in HVAC for 23 years. I've watched good people take advantage of homeowners my whole career. I didn't want to be part of it anymore.”
So we built the opposite.
NewHVACDeals is a Florida-born HVAC design-build service that flips every incentive. Transparent pricing — the number you see is the number you pay. AI-powered system design that analyzes your home, your climate, and your comfort goals, then recommends a system you can afford rather than one that maximizes our ticket. A licensed local installer who shows up, does the work, and hands you the keys. Zero cold calls. Zero sales pitch. Zero games.
We charge a small margin over our costs. We don't run commission schemes. Our installers get paid the same whether they steer you toward a Basic system or an Optimum one — because we pay them per install, not per dollar. When AIRA (our AI consultant) says you only need a 3-ton instead of a 4-ton, that's just the right answer for your home. There's nothing in it for us to upsize.
What makes us different, in one paragraph.
You tell AIRA about your home in a 9-phase assessment (~5 minutes). We pull public property records, analyze photos of your existing equipment, size the system with a real Manual J load calculation, match you with a licensed Florida installer, apply every rebate you qualify for, lock in your pricing, and hand you a reservation you can cancel any time before install day with a full refund. No one calls you. No one shows up unless you ask. Your data is never sold.
The $500 deposit explained.
We used to ask for full payment up front. Then we got honest with ourselves about what that really is: it's a trust test we were asking customers to pass while we held their money. So we changed it. Now you reserve your install slot with a refundable deposit ($500 for Basic and Deluxe tiers, $1,000 for Premier and Optimum). You pay the balance at installation — after the crew has done the work and you're standing in a home with working HVAC.
Every step of your reservation is cancellable, refundable, and under your control. It's how we would want our own families treated. It's how we think every high-ticket home service should work. If more contractors adopted this model, the entire industry would change.
Why Florida.
We started in Florida because Florida is the hardest HVAC market in the country. Hot, humid, and unforgiving, with systems running nine months a year and a coastline that corrodes condensers in half the time they'd last inland. If our sizing, our installs, and our warranties work here, they'll work anywhere. Plus, it's our home. We grew up here. We know the neighborhoods we serve. We wanted to fix this for the people we see at the grocery store.
Try it.
Enter your zip code. Talk to AIRA for five minutes. Get a real price — rebates and all — on four clearly explained packages. Pick one. Reserve it with a refundable deposit. Meet your installer. Get your system. Cancel any time if you change your mind. That's the whole deal. That's the entire company.
Your home deserves better than a sales pitch.
More from the Journal.
What size HVAC do I need for a Florida home?
Why the 500-sqft-per-ton rule is wrong, what Manual J actually calculates, and a sizing table by home vintage — the starting point for an honest quote.
How to read an HVAC quote (and spot the red flags)
Every legit quote has the same 6 line items. Here's what each one means, what to ask about, and which missing details should send you running.
Finance or pay cash for a new HVAC?
The real math on $20K systems, the Wisetack vs GoodLeap decision, and the honest framework for when each path makes sense.
Ready to try it for yourself?
Five minutes. Zero pressure. Real pricing.